Starting your business? Make sure your website includes these essentials:

  1. Clear messaging – Say exactly what you do and who you help.

  2. Mobile responsiveness – Over 60% of users browse on their phones.

  3. Easy contact options – Make it simple for visitors to reach you.

  4. Testimonials or social proof – Build credibility fast.

  5. A strong call-to-action (CTA) – Guide users to the next step.

Getting the basics right means you’re already ahead of most small business sites.